Sara Garibaldi is President at BODEN, where she has led the agency to be named a 3X agency of the year (AdAge, HPRA and PRNews) in 2023 alone, for the groundbreaking work delivered for the agency’s global clients. An advocate of building a people-first culture, Sara has also been the driving force, in partnership with the agency’s leadership, behind building a creative and passionate agency, dedicated to helping brands future proof their business.
Sara is a global agency veteran with over 20 years of experience gathered at the top global public relations agencies, leading award-winning consumer and corporate communications campaigns impacting brand reputation and driving business growth.
Prior to joining BODEN, Sara had an award winning 14-year career at Ketchum where she was a partner and held multiple roles, including NY Brand practice director and Portfolio Leader, leading teams to counsel brands across a wide range of industries, in addition to overseeing operations, including financial management and talent resourcing across the portfolio.
Sara has been recognized as one of PRWeek’s “Top 40 under 40” and has been credited with more than 50 industry awards throughout her career including the PRWeek Awards, PRovoke SABRES, and Cannes Lions, among others.
Sara holds an MBA in Marketing and Finance from NYU’s Stern School of Business. Originally from Argentina, she is fluent in Spanish and, having grown up around the world during her upbringing, she brings a culture-first approach and unique global perspective to her everyday work.