Nerea Alvarez is a Senior Strategist at BODEN.
Previously, Nerea was part of SAP’s Communications team where she championed regional external media relations, customer stories, employee engagement, and social media. During her tenure as Account Executive at ALMA, she managed the agency’s first-ever pharma client, handling all aspects of this key account’s integrated advertising campaigns from project inception to completion, including branding, digital, radio, social media, and TV content.
During her career, Nerea has served stellar brands such as Coca-Cola, Trulicity, MTV, Paramount, WeWork, Dominican Republic’s Ministry of Tourism, Brickell City Centre and their Residential Residences: Reach & Rise, and Cerveceria Centro Americana.
Nerea is currently completing an MBA at Florida International University, with a concentration in Marketing. She obtained her Bachelor’s degree in Business Administration from Boston University. Born in New York and raised in Miami with Dominican roots, Nerea is fluent in English and Spanish.
In her spare time, Nerea loves to spend time with her dog Bella, run, listen to music, read, and when she finds the time, travel the world.